The crew at The Drive and The Ninety got together for an epic road trip in the new Alfa Romeo 4C. When they were done they left the car somewhere between Los Angeles and New York, and posted a series of hints, clues and tips for all to see in the Hot Laps Newsletter, the review videos and on social media. Who ever found the car got a two year lease on a brand new Alfa Romeo 4C. We were brought on to create the logo, branding, and all promotional assets for the contest.
Graphic Design / Print
Messaging + Video: TheNinety + The Drive
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